Much literature is available discussing the concept of globalization, but now it is time for some practical advice on what it actually means for an organization. Globalization: The internal dynamic and Globalzation: The External Pressures can be read independently or as a complement to the other. The aim of both books is to present an all-round dissection and a one-stop source of latest thinkin…

this book is aimed at current and future data mining practitioners. It is not meant for software developers looking for detailed instructions on how to implement the various data mining algorithms nor for researchers trying to improve upon those algorithms. Ideas are presented in nontechnical language with minimal use of mathematical formulas and arcane jargon. Each data mining technique is sho…

Innovation. Businesses want it. Individuals crave it. Organizations strive for it. But what does it take, really, to innovate? If you are looking for a theoretical framework and long exposition discussing the pros and cons of various business methodologies, then you have come to the wrong place. But if you want entertaining, real-world, tried-andtrue examples of amazing business innovations, th…

This book is the result of relentless hard work on the part of many talented people. While conducting research for the book and developing content, we had the pleasure of meeting and working with many marketers and hearing their stories? many of which became the foundations for case studies in this book: Lisa Gregg at American Express, Tim Riesterer at Ventaso, and David Perry at Aspen Skiing C…

Tahun Terbit

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Edisi

Cet. 1

ISBN/ISSN

978-602-8963-76-3

Deskripsi Fisik

xiv, 265 p. : ill. ; 20,5 cm.

No. Panggil

001.42/MUS/p

Tahun Terbit

2003

ISBN/ISSN

979-691-155-8

Deskripsi Fisik

xv, 433 p.: ill.; 26 cm.

No. Panggil

336.2 SIT p

Tahun Terbit

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Edisi

Cetakan 1

ISBN/ISSN

978-602-8963-26-8

Deskripsi Fisik

x, 206 p. : ill. ; 20,5 cm

No. Panggil

630/ KET/ p

Tahun Terbit

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Tahun Terbit

-

Tahun Terbit

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