Modern managers and students of management are inundated with advice on how to change organisations in order to improve their effectiveness. This book makes sense of all this competing advice, considering the best ways for organisations to develop their strategic capabilities in a fast-changing world.The authors map all the major routes to organisational improvement and classify them into a num…

Let?s cut the b.s. and cut straight to the chase. Strategy is not rocket science. It?s about listening to customers, asking some pretty simple questions, making some choices, and getting people to support your decisions. Strategy is the ultimate responsibility of every business leader. Companies succeed when they get it right and fail when they get it wrong. The fact that more companies fail th…

This book is possible only because of the contribution of numerous participants in strategy innovation initiatives across many different industries and dozens of companies reaching back to 1983. However, we wish to acknowledge here the special contribution and support of a few individuals who have helped us bring it to fruition. We decided early on that the story was best told by some of the ma…