Tahun Terbit

1997

ISBN/ISSN

0-321-01416-2

Deskripsi Fisik

xx, 780p. : ill. , 24 cm.

No. Panggil

658.83 LEH m

Tahun Terbit

1998

Edisi

Edisi 2

ISBN/ISSN

0-13-922428-9

Deskripsi Fisik

xxi, 664p. : ill. , 25,3 cm.

No. Panggil

658.83 BUR m

Tahun Terbit

1995

Edisi

Edisi 5

ISBN/ISSN

0-471-55254-2

Deskripsi Fisik

xvi, 783p. : ill. , 26 cm.

No. Panggil

658.83 AAK m

Tahun Terbit

1991

Edisi

Edisi 5

ISBN/ISSN

0-03-031472-0

Deskripsi Fisik

xxxii, 1070p. : ill. , 25 cm.

No. Panggil

658.83 CHU m

Tahun Terbit

-

Edisi

Edisi 5

ISBN/ISSN

0-471-55254-2

Deskripsi Fisik

xvi, 783p. : ill. ; 26 cm.

No. Panggil

658.83 AKK m

All marketing research books are designed to introduce students to the concepts and practices that make up the field of marketing research. Building on the success of our first edition of Marketing Research: Within a Changing Information Envrionment, this second edition goes well beyond that basic idea to show how marketing information research tools, skills, and understanding can be applied in…