This book is designed to help communicators and their organizations figure out how to achieve measurable business results by using the Internet to communicate. Taking advantage of the principles and tactics outlined in these pages requires a fundamental, up-front understanding of what the term public relations means?at least in the context of how it can be applied effectively online. If your vi…

A fixed destiny weighs on seduction. For religion seduction was a strategy of the devil, whether in the guise of witchcraft or love. It is always the seduction of evil - or of the world. It is the very artifice of the world . Its malediction has been unchanged in ethics and philosophy, and today it is maintained in psychoanalysis and the `liberation of desire.' Given the present-day promotion o…

Biological Influences on Criminal Behavior fundamentally questions the way most criminologists attempt to explain, let alone ameliorate the problem of human criminal behavior. Written by a respected expert in forensics, who also brings a much-needed biological background to the task, this resource champions contemporary biological theory by introducing criminologists to areas of research they m…

Never before has there been so extensive a collection of what has been thought, said, and written about the sociology of the military. This accessible handbook is the first of its kind to delve into the sociological approach to the study of the military. This book is compiled of documents coming from various researchers at universities around the world as well as military officers devoted to th…

Offering the most comprehensive and up-to-date survey of current research in an important area of social choice theory, Wulf Gaertner's monograph provides an essential reference for economists and political scientists. In the interests of accessibilty and readability, extensive formal proofs to theorems are not included in the text but are carefully referenced, allowing interested readers to pu…

In this probing examination of the meaning and function of culture in contemporary society, Lawrence Cahoone argues that reason itself is cultural, but no less reasonable for it. While recent political and philosophical movements have recognized that cognition, the self, and politics are embedded in culture, most fail to appreciate the deep changes in rationalism and liberal theory this implies…

Until recently, public pension fund management is an area that received little attention by policymakers, practitioners, and development agencies. Even though there is growing interest in the public pension fund reform both in emerging and developed countries, there are not many resources available in the market in this area. The World Bank decided to actively contribute to the international de…

How does a contemporary society restore to its public memory a momentous event like its own participation in transatlantic slavery? What are the stakes of once more restoring the slave trade to public memory? What can be learned from this history? Elizabeth Kowaleski Wallace explores these questions in her study of depictions and remembrances of British involvement in the slave trade. Skillfull…

A theoretical and practical guide that enables readers to make sound investment and financing decisions This book is a technical finance book that surveys the private capital markets-the major uncharted financial market. Representing nearly half of the U.S. gross national product, these markets are largely ignored, partially because of the difficulty obtaining information and because of the lac…

This book addresses operational rather than strategic aspects of planning of construction projects. It describes specific scheduling techniques and processes commonly used in the construction industry. While used mainly at the construction stage, the described techniques and processes are suitable for application across all the stages of the project life cycle. Many books have been written on a…