Race is often defined by its reference to biology, blood, genes, nature or essence. Yet these concepts are often left unexamined. Integrating material from the history of science, science studies, and anthropological studies of kinship and new reproductive technologies, as well as from studies of race, Peter Wade explores the meaning of such terms and interrogates the relationship between natur…

This text offers a decisive exploration of the colonial rhetoric inherent in current political discourse. Charting the usefulness of concepts of culture and identity for understanding world politics, the author illustrates the benefits and limitations of the civilized/barbarian dichotomy.

Much literature is available discussing the concept of globalization, but now it is time for some practical advice on what it actually means for an organization. Globalization: The internal dynamic and Globalzation: The External Pressures can be read independently or as a complement to the other. The aim of both books is to present an all-round dissection and a one-stop source of latest thinkin…

This book is designed to help communicators and their organizations figure out how to achieve measurable business results by using the Internet to communicate. Taking advantage of the principles and tactics outlined in these pages requires a fundamental, up-front understanding of what the term public relations means?at least in the context of how it can be applied effectively online. If your vi…

Never before has there been so extensive a collection of what has been thought, said, and written about the sociology of the military. This accessible handbook is the first of its kind to delve into the sociological approach to the study of the military. This book is compiled of documents coming from various researchers at universities around the world as well as military officers devoted to th…

The design of intergovernmental fiscal transfers has a strong bearing on efficiency and equity of public service provision and accountable local governance. This book provides a comprehensive one-stop window/source of materials to guide practitioners and scholars on design and worldwide practices in intergovernmental fiscal transfers and their implications for efficiency, and equity in public s…

This reader-friendly series is must read for all levels of managers All managers, whether brand-new to their positions or well established in the corporate hierarchy, can use a little brushing-up now and then. The skills-based Briefcase Books Series is filled with ideas and strategies to help managers become more capable, efficient, effective, and valuable to their corporations. As customer loy…

The Public Relations Handbook is a comprehensive and detailed introduction to the theories and practices of the public relations industry. It traces the history and development of public relations, explores ethical issues which affect the industry, examines its relationship with politics, lobbying organisations and journalism, assesses its professionalism and regulation and advises on training …

If you specialize in complex sales, the business-to-business transactions that involve multiple decisions made by multiple people from multiple perspectives, this is the book for you! It presents The Prime Process?a diagnostic, customer-centered approach that clearly sets you apart from your competition and positions you with respect and credibility as a valued and trusted advisor.

What organization would want a poor or, even worse, a shabby reputation? So why do so few managements pay serious attention to what should be a powerful and positive asset? The reason is that a good reputation does not happen by accident: it requires bold, visionary managers with commitment and integrity. And, despite legislation, guidelines and best practice standards, too many managements are…