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Pencarian SpesifikThis book contains 57 cases divided among ten parts and written with three criteria in mind. First, the writers wanted situations based on real firms, real products, real individuals and-most of all-real issues. Second, the writers wanted the cases to require the thoughtful application of financial concepts. Finally, the writers felt the cases should incorporate some of complexities that are ch…
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In Against the Grain, Joel Stern shares for the first time, not only the story of how EVA swept the corporate world, but the story behind the story-the intellectual underpinnings of EVA, how he and his colleagues at Stern Stewart & Co. promoted the concept, won its initial acceptance by major corporations, and later turned the concept into a revolution. He has for good reason been called a one-…
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IN THE 2000s, white-collar crime has become a topic of almost daily news. The white-collar crime that caused the bankruptcy of Enron Corporation resulted in financial losses exceeding $66 billion to stockholders, and likely helped lead to the recall of the governor of California. Massive violations of laws pertaining to improper investments in mutual funds and large banking firms in the United …
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Accounting and finance have a language of their own with a variety of statements and techniques that can mystify non-accounting colleagues. This new edition, like its predecessors, is written primarily for those non-financial students and managers who need to know about finance and accounting in any organization. The aim is to cut through as much of the jargon as possible and explain the variou…
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This dramatically enhanced second edition of the Handbook reflects our belief that a dynamically changing business environment requires a comprehensive text that provides an in-depth overview of the various disciplines associated with financial risk management. The Handbook has now evolved into the essential reference text for any risk professional, whether they are seeking FRM Certification or…
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When first writing this book, my main aim was to provide a textbook which drew on the UK experience of public relations, having been frustrated during many years of teaching the subject that the majority of textbooks originated from and used case studies from the United States environment. Since the first edition was published, several other excellent textbooks have swelled the ranks of Europea…
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