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Cari koleksi dengan cepat sesuai kebutuhan Anda.The Encyclopedia of Leadership is a comprehensive reference guide to over 200 of the most important business leadership principles, theories, tools, and techniques. Each entry features a brief, one-page summary of an influential theory or tool?often illustrated graphically?followed by a worksheet or exercise. Thoroughly cross-referenced, it allows busy leaders to find what they need, review it,…
How to Market Books, now in its fourth edition, has for many years been the place publishing professionals turn for advice on maximizing revenues and minimizing costs. This book provides the answers for the marketer whose job it is to sell and market books in today's increasingly competitive bookselling environment. Relevant to both new and veteran members of the publishing industry, How to Mar…
The study of public policy and the methods of policy analysis are among the most rapidly developing areas in the social sciences. Policy analysis has emerged to provide a better understanding of the policymaking process and to supply decision makers with reliable policy-relevant knowledge about pressing economic and social problems. Presenting a broad, comprehensive perspective, the Handbook of…
Are you ready to find a better way of living and working? Millions of people just like you have found the career satisfaction they have always craved through starting their own business, whether as a full-time job or as a second income. Filled with practical advice, easy-to-follow to-do lists, and step-by-step planning and preparation, Start Your Own Home Business In No Time puts you on the roa…
Augmented with a new bibliography and streamlined appendices, the Guide to the Successful Thesis and Dissertation, Fifth Edition views the valuable addition of references to university research libraries and advanced information on websites, online searches, electronic literature, and other modern computer methods as crucial for the successful completion of any T/D. This popular text guide feat…
Americans are familiarizing themselves with Japanese food, thanks especially sushi's wild popularity and ready availability. This timely book satisfies the new interest and taste for Japanese food, providing a host of knowledge on the foodstuffs, cooking styles, utensils, aesthetics, meals, etiquette, nutrition, and much more. Students and general readers are offered a holistic framing of the f…
Complete coverage of The Handbook of Sexual and Gender Identity Disorders provides authoritative coverage of the etiology, diagnosis, and treatment of three major DSM-IV-TR classifications of sexual disorders and gender identity disorders: sexual dysfunctions, gender identity disorders, and paraphilias/atypical sexual behaviors. The first internationally contributed handbook of its kind, this p…
If you specialize in complex sales, the business-to-business transactions that involve multiple decisions made by multiple people from multiple perspectives, this is the book for you! It presents The Prime Process?a diagnostic, customer-centered approach that clearly sets you apart from your competition and positions you with respect and credibility as a valued and trusted advisor.
Introduction to the Economics and Mathematics of Financial Markets fills the longstanding need for an accessible yet serious textbook treatment of financial economics. The book provides a rigorous overview of the subject, while its flexible presentation makes it suitable for use with different levels of undergraduate and graduate students. Each chapter presents mathematical models of financial …