The mystery of how the earth remains warm enough to sustain life is one that puzzled scientists for hundreds of years. Then during the nineteenth century, a French scientist developed a theory about how the planet was heated, and the mystery was solved. Jean-Baptiste-Joseph Fourier was curious about the sun?specifically, how it was possible that the sun?s rays hit the oceans and land and did no…

No leader achieves anything of true, lasting value alone.Whatever great things you aim to accomplish, whatever changes you?re determined to drive, you need others to make it happen: others working together in teams. Therefore, building great teams ought to be your highest priority. (That really ought to be self-evident. Sadly, though, I?ve seen plenty of organizations where it?s not. Those orga…

The wide range and the frequently renewed formulation of strategies and organization models of corporate banking highlight (a) the absence of both an established theoretical framework and a dominant model, (b) the huge risk of misalignment of strategy, market policies, macro/micro and hard/soft organizational profiles, (c) the pressure imposed on banks personnel who have to reshape skills and c…

This volume brings a series of papers together, which present different research methodologies as applied in supply chain management. This comprises review oriented papers that look at what kind of methodologies have been applied, as well as methodological papers discussing new developments needed to successfully conduct research in supply chain management. The third group is made up of applica…

The Public Relations Handbook is a comprehensive and detailed introduction to the theories and practices of the public relations industry. It traces the history and development of public relations, explores ethical issues which affect the industry, examines its relationship with politics, lobbying organisations and journalism, assesses its professionalism and regulation and advises on training …

This book is an introduction to international economics, intended for students who are taking their first course in the subject. The level of exposition requires as a background no more than a standard introductory course in the principles of economics. Those who have had intermediate micro and macro theory will find that background useful, but where the tools of intermediate theory are necessa…

Media Psychology examines the impact that 21st century media use has on human behavior, from teenage crushes on pop stars to soap fandom in adulthood. It brings together North American communication research with European media research in a variety of disciplines--psychology, sociology, communication and media studies--and in doing so, maps out the territory for media psychology. David Giles a…

This book is a practical, down-to-earth guide for people who wish to conduct research. It is aimed at those new to research and assumes no prior knowledge of the issues covered. It will also appeal to those people who have already conducted some research and who are interested in finding out more about other research methods that are available to them. For the purpose of this book, research is …

Strategies AND techniques for getting the most out of A COMPANY?S physical assets Accounting for Fixed Assets, Second Edition presents comprehensive guidelines for effectively managing property, plant, and equipment in order to get the maximum benefits out of investments in these long-term tangible assets. Enhanced with numerous examples and illustrations, this new edition features essential ma…

The most comprehensive resource available on the subject, Accounting for Payroll: A Comprehensive Guide provides up-to-date information to enable users to handle payroll accounting in the most cost-effective manner. From creating a system from scratch to setting up a payroll department to record-keeping and journal entries, Accounting for Payroll provides the most authoritative information on t…