Tahun Terbit

-

Edisi

Ed. 17

ISBN/ISSN

0-7216-9556-6

Deskripsi Fisik

xlviii, 2618 p. : ill. ; 28 cm

No. Panggil

618.92 BEH n

This innovative text offers a new way of understanding public relations and other types of strategic communication. Following the pragmatic, in-depth approach of the first edition, this text presents a step-by-step unfolding of the planning process most often used in public relations practice. Drawing from his experience in professional practice and in the classroom, author Ronald D. Smith walk…

Tourism is one of the leading industries worldwide. The magnitude of growth in tourism will bring both opportunities and problems to source and destination markets in years to come, especially in the internal and external exchange of information in the industry.Information and Communication Technologies in Support of the Tourism Industry examines the process of transformation as it relates to t…

The world's leading Islamicist offers a concise introduction to this rich and diverse tradition of 1.2 billion adherents. In this informative and clear introduction to the world of Islam, Seyyed Hossein Nasr explores the following topics in depth: ?What Is Islam? ?The Doctrines and Beliefs of Islam ?Islamic Practices and Institutions ?The History of Islam ?Schools of Islamic Thought ?Islam in t…

This handbook showcases current research and thinking in the sociology of religion. Aimed at students and scholars who want to know more about the sociology of religion, this handbook provides a resource for sociologists by integrating broader questions of sociology into the analysis of religion.

Tahun Terbit

-

Edisi

Edisi 1/ Cetakan 1

ISBN/ISSN

978-602-9413-54-0

Deskripsi Fisik

xv, 406 p. : ill. ; 23 cm

No. Panggil

370.3/ PEN

Master the essential skills for designing and conducting a successful research project Essentials of Research Design and Methodology contains practical information on how to design and conduct scientific research in the behavioral and social sciences. This accessible guide covers basic to advanced concepts in a clear, concrete, and readable style. The text offers students and practitioners in t…

The Economics of Financial Markets presents a concise overview of capital markets, suitable for advanced undergraduates and for beginning graduate students in financial economics. Following a brief overview of financial markets--their microstructure and the randomness of stock market prices--this textbook explores how the economics of uncertainty can be applied to financial decision-making. Emp…

Financial markets encompass a broad, continually evolving and not altogether clearly delimited collection of institutions, formal and informal, that serve to facilitate the exchange of assets. More to the point, the concept of an ?asset? is open to a variety of interpretations.1 Rather than get bogged down in arbitrary classifications ? and in ultimately fruitless distinctions ? the nature of ?…

Tahun Terbit

-

Edisi

1st ed.

ISBN/ISSN

978 0 340 92730 4

Deskripsi Fisik

vii, 143p. ill